Go Daddy Wrangling with ABC Censors Over 2006 Super Bowl Ad


Go Daddy would like to advertise in the upcoming Super Bowl game, but has not been able to get any of its ads approved, according to CEO Bob Parsons. The domain registrars controversial ad in the 2005 Super Bowl generated enormous media coverage and web traffic, and kicked off a year of huge growth for the company.

"We still donít know if we are going to advertise in next yearís Super Bowl," Parsons wrote in his weblog. "Weíve been busy working to get an ad approved by the censors at ABC and really havenít had any luck." ABC is broadcasting this year's game, which is being held Feb. 5 in Detroit. A 30-second advertisement is expected to cost $2.4 million, the same as for last year's game, which was aired by Fox. Netcraft: Go Daddy Wrangling with ABC Censors Over 2006 Super Bowl Ad

Linked by shanmuga Monday, 26th December 2005 8:49PM