Adware and affiliate marketing by Ben Edelman


Spyware/adware expert Ben Edelman is featured on Thought Shapers with a very enlightening five part podcast on the use of adware in affiliate marketing. Some of the topics Ben addresses are how affiliates cheat by using adware, the rules broken by affiliates using adware, how advertisers are defrauded by affiliates' use of adware, why advertisers tend to look the other way and how affiliate networks could work together to help stop the problem. Adware and affiliate marketing by Ben Edelman | Spyware Confidential | ZDNet.com

Linked by shanmuga Thursday, 12th January 2006 6:49AM