How Much Is Customer Trust Worth?

Privacy and protection are competitive differentiators. For a company committed to its customers, the data protection interests of the customer and the company must be synchronized. If customers are a company's true source of value creation, then maintaining their trust is imperative. When companies understand this, privacy protection will become an important business tool, rather than just a regulatory requirement. Technology News: Customer Service: How Much Is Customer Trust Worth?

Linked by shanmuga Sunday, 6th August 2006 1:22AM