AOL, and Other Online Keys
The most ferocious battle on the Internet these days is between Microsoft Corp., the incumbent software giant, and Google Inc., the extraordinarily profitable Internet search firm. It's both an epic clash over this era's new mass medium and a cool development for people who use computers, because the companies constantly try to top each other with new products, such as mapping and desktop organizers.
In the important area of Web search, Google and Internet powerhouse Yahoo Inc. are the clear leaders, and Microsoft has been looking for a fast way to catch up. AOL, and Other Online Keys
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