Symantec confident users will see beyond Norton 360 price tag


As Symantec Corp. launched its new Norton 360 consumer security suite today, the company acknowledged that some users may be put off by the price, which is nearly double the list price of Microsoft Corp.'s Windows Live OneCare.

"There will definitely be some price sensitivity" on the part of users, said Mark Kanok, 360's product marketing manager. "But the breadth and execution of Norton 360's functionality is greater [than OneCare's]. And I don't think anyone should undersell the intelligence of users." Symantec confident users will see beyond Norton 360 price tag

Linked by shanmuga Thursday, 1st March 2007 1:00AM