Researchers Track Down a Plague of Fake Web Pages


The researchers uncovered a complex scheme in which a small group, creating false doorway pages, works with operators of Web based computers who profit by redirecting traffic passed from search engines in one direction and then sending advertisements acquired from syndicators in the opposite direction.

“A small number of rogue actors who know what they are doing can create an enormous amount of disruption,” said David L. Sifry, chief executive of Technorati, a blog-indexing company that works to keep junk pages of this sort out of its indexes. “It’s sort of like putting a blindfold on you and spinning you around three times and then taking off the blindfold and showing you an ad.” Researchers Track Down a Plague of Fake Web Pages - New York Times

Linked by shanmuga Monday, 19th March 2007 10:29PM