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Privacy

Privacy: FTC issues online ad privacy guidelines

by Shanmuga

"On the same day they cleared Google Inc.’s purchase of online advertiser DoubleClick, federal regulators said industry needs to be more transparent about how consumers’ Web-surfing habits are tracked.

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Privacy: Group says Ask.com privacy feature is flawed

by Shanmuga

"A group of privacy advocates is asking Ask.com to make some changes to its new AskEraser feature so that it better protects consumers’ privacy when they conduct Web searches. Ask launched its AskEraser feature last week, touting it as a tool that erases traces of a consumer’s search activity within hours.

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